Being The Story: if you believe in a story, keep on telling it
It has taken me all weekend to gather my thoughts after Friday’s Being The Story event. It’s not often I’m lost for words. If you haven’t heard of Being The Story it was a one-day conference organised by the formidable Jude Habib, to celebrate the…
The Power of Storytelling
Terms like ‘guerrilla-_____’, ‘placemakers’ and ‘sustainability’ are on an ever-growing list of buzzwords* adopted by everyone from the smallest charities to the biggest brands. Of course the problem with buzzwords is that the journey to the heights of popularity can quickly take a turn into…
Resources to help small charities ace social media
This week I spoke to a group of small charities and non-profits at an event held at Christchurch University in Canterbury. It was part of a wider programme which is looking at the transformative potential of social media and it was great to meet so many enthusiastic…
How to get more media coverage for your cause
Last week I had the pleasure of speaking at the Directory of Social Change Charity Writing and Communications training event on the subject of how good causes can achieve more media coverage. It’s a topic that comes up time and time again with the charities…