Structuring a press release
Having spoken at the recent Directory of Social Change Charity Writing and Communications training event on how good causes can achieve more media coverage, I thought it timely to re-share an earlier post about the inverted pyramid method for structuring a press release. I cannot…
Make the most of Trustees Week
Trustees can often be the less visible members of the UKs charity volunteer force. While much of their work takes place behind the scenes, their role is no less vital than those on the ‘front line’. Trustees play an important role in steering and shaping…
The ‘Go Fund Me effect’ (or, what charities can learn about storytelling)
Just lately I have noticed something of an explosion in the number of crowdfunding pages being set up to support individuals or families going through tough times. If you’re not familiar with crowdfunding it’s essentially a way of supporting a project or cause by raising…
E=mc2
After *that* tweet today from NPAS London (the helicopters used by the Metropolitan Police), should organisations think twice about letting staff loose on social media? Absolutely not, says police blogger Nathan Constable in this guest post: Looking at the way many UK police forces use…